Coaches Corner
Honest, no-fluff talks about coaching, business, and life. Join Zander Fryer and Jay Williams as they share the wins, losses, and behind-the-scenes of building a thriving coaching business.
Episodes
12 episodes
Your Language Is Killing Your Coaching Business
If you want to scale your coaching business to six or seven figures, your self-talk is one of your biggest growth levers. In this video, we break down the most powerful phrase in identity-based mindset work: “I am.” You’ll learn how to use affi...
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Season 1
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Episode 12
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39:29
6 Habits That Actually Build a 7-Figure Coaching Business
Everyone talks about the perfect offer or viral funnel — but that’s not what builds a 7-figure coaching business. It’s habits. In this episode, we break down the 6 daily habits that create real, lasting success: keeping your word, doing hard th...
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Season 1
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Episode 11
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58:18
The Problem with Work-Life Balance
In this episode of Coaches Corner, Zander Fryer and Jay Williams dive deep into the myth of work–life balance and why chasing it often keeps entrepreneurs, coaches, and high performers stuck. They break down the difference between healthy hustl...
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Season 1
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Episode 10
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46:40
Build with Masculine Energy, Thrive with Feminine Energy: Coaching Done Right
In this episode, Zander Fryer and Jay Williams break down how masculine and feminine energy actually fuel a coaching business—and why growth demands switching between them. You’ll learn the core differences (doing/structure/decisiveness vs. bei...
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Season 1
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Episode 9
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45:07
You Don’t Need More Tools. Here’s What Winning Coaches Do
New and seasoned coaches alike ask where to start—mindset, skillset, or toolset—and this convo with Zander Fryer and Jay Williams explains why all three must work together like a combination lock. Learn why tools are quickest to adopt, why skil...
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Season 1
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Episode 8
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54:59
Soft vs Tough Coaching – What Gets Clients Results?
How do you call someone out with love instead of judgment? In this one, Zander Fryer and Jay Williams break down the “soft front, firm back” approach—being the coach who listens, supports, and cares and the coach who holds a hard line when acti...
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Season 1
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Episode 7
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41:33
What Do You Do When a Client Crosses the Line?
A client makes $16k in two months… then emails that charging for coaching is “immoral,” threatens to slander us, and even messages my wife—yeah, we’re going there. In this episode, Zander Fryer and Jay Williams share raw “bad client” stories an...
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Season 1
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Episode 6
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48:02
The Unexpected Truth About Manifestation for Coaching
Work with us - https://zanderfryer.com/applyAre you relying too much on manifestation and wondering why your coaching business isn’t growing? In this video, I break down the truth about manifestation in business, the myths that keep ent...
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Season 1
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Episode 5
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53:21
Why Most Coaches Fail at Delivery
Work with us - https://zanderfryer.com/applyYou've gone through the process and found leads, then sold them your coaching... now what? What is the best way of delivering your coaching?
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Episode 4
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41:44
The real reason nobody buys your coaching program.
Sales isn’t sleazy—it’s a tool. Like coaching and leadership, sales is about influencing people to make courageous decisions. If you believe your coaching is good for the world, you have a moral obligation to sell it.
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Season 1
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Episode 3
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37:51
How to find leads in your coaching business
In this episode, Zander and Jay break down how coaches can consistently generate quality leads using the LSD (Lead-Sales-Delivery) model. Learn the essentials to attract more clients and grow your coaching business.
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Season 1
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Episode 2
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49:14
Can you start a coaching business in 2025?
Can you really start a coaching business in 2025? Join Zander and Jay as they share honest insights, real numbers, and practical steps from their own journeys—debunking myths and breaking down what it takes to build a sustainable coaching caree...
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Season 1
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Episode 1
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56:46